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Advice for those Designing a Billboard

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When it comes to getting a business’s name out there, many will quickly focus on the wide variety of social media platforms available on the internet. But then the issue becomes one of figuring out a way to get potential customers to the needed sites. A business could have the most amazing homepage and social media presence, but if no one knows about them, then these tools are useless. By using physical advertising, in the form a billboard, you can be guaranteed a specific number of people will see your message daily.…

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Agency or Freelancer Designer? That is the Question

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If you have to hire someone to complete a design project, you may struggle to decide between working with a freelancer or working with an agency. Both have different strengths, so you should consider what your business needs before making a decision. Benefits of Hiring a Freelancer:One-on-One CommunicationIf you hire a freelancer, it’s easier to be in direct communication. When working with an agency, you may only be able to contact a secretary or manager to relay a message.…

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Best Apple Apps for the Cell Phone Photographer

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With how many apps for photography that are released and available in the Apple Store it can be confusing to determine which ones will help you achieve in actually bringing out the best in your picture. That is why we have handpicked apps we think will make a photographer’s life a little easier to shot quality pictures on an iPhone. Camera+This is an app that offers photographers more control over the quality of the photos and enhances beyond the iPhone’s usual RAW capabilities.…

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The Difference Between These Common Image File Types

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Technology has vastly changed the way we use and distribute images, and with that change has come a transformation of how images are rendered to suit these needs. Different file types were created to cater to available imaging software, size restrictions, and the main functions of images on websites or in print. The most common image file type is a JPEG or JPG extension. JPG prioritizes file size over quality; it can compress image files into a very small size, but in turn, this will cause a noticeable drop in the crispness and quality of the image as it gets smaller.…

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What are the Images Sizes for Facebook Ads?

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Facebook is one of the top social media websites used around the world. Not only does this social media platform provide endless communication tools between friends, but it also proves to be an exceptional way for businesses to advertise their products and services. One way Facebook helps businesses advertise is by enabling product and service ads to be designed and displayed to users as they browse. Although it may seem cut-and-dry to include images for your Facebook ads, there are some sizing and design recommendations that will help ensure your ads are clear and visible for users browsing the platform.…

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Pros and Cons of Hiring a US-Based Agency vs. Freelancer

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There has been a lot of discussion recently about how to conform to the US President’s wishes concerning shifting hiring of people for jobs back to the United States. Some of the intellectual spillover has created discussion around the topic of whether a US-based Agency is a better hire than a Freelancer for work that needs to be done for US-based companies. Here are some pros and cons of hiring a US-based Agency for your temporary contractor and managed services needs:…

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